000 00620nmm a2200133Ia 4500
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020 _a978-0-83303-341-3
041 _hEnglish
100 _aGarber, Steven ; Dertouzos, James N.
245 0 _aIs Military Advertising Effective? An Estimation Methodology and Applications to Recruiting in the 1980s and 90s
260 _bRAND Corporation
_c2003
650 _aPolitical Science ; Management & Organizational BehaviorBUSINESS & ECONOMICS / Human Resources & Personnel Management;POLITICAL SCIENCE / Political Freedom
856 _uhttps://www.jstor.org/stable/10.7249/mr1591osd
999 _c7542
_d7542