000 00545nmm a2200109Ia 4500
008 240312s9999||||xx |||||||||||||||||und||
041 _hEnglish
245 0 _aBranding Books Across the Ages
_bStrategies and Key Concepts in Literary Branding
260 _bAmsterdam University Press
_c2021
650 _aMarketing & Advertising ; Language & Literature ; European StudiesBUSINESS & ECONOMICS / Marketing / General;LITERARY CRITICISM / European / General;LITERARY CRITICISM / Modern / General
856 _uhttps://www.jstor.org/stable/10.2307/j.ctv1m8d6qv
999 _c3407
_d3407