Jürgens, Uta Maria ; Hackett, Paul M.W. ; Schwarzenbach, Jessica <br/><br/>
Consumer Psychology: A Study Guide to Qualitative Research Methods 

 -  Verlag Barbara Budrich  2016 
<br/><br/><label>ISBN: </label>978-3-84740-772-0 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing & AdvertisingBUSINESS & ECONOMICS / Consumer Behavior