TY  - DATA
TI  - Wettbewerb und Werbung
SN  - 978-3-42806-538-7
PY  - 1989///
PB  - Duncker & Humblot GmbH
KW  - Marketing & AdvertisingBUSINESS & ECONOMICS / Advertising & Promotion
UR  - https://www.jstor.org/stable/10.2307/j.ctv24q53nn
ER  -