Contextual Brand Valuation From Fundamental Issues and Analysis of the State of the Art to a Systematic Integrated Approach to Brand and Intellectual Property (E)Valuation
Riemann, Eva
Contextual Brand Valuation From Fundamental Issues and Analysis of the State of the Art to a Systematic Integrated Approach to Brand and Intellectual Property (E)Valuation - Nomos Verlagsgesellschaft mbH 2012
978-3-83297-637-8
LawLAW / Commercial / General
Contextual Brand Valuation From Fundamental Issues and Analysis of the State of the Art to a Systematic Integrated Approach to Brand and Intellectual Property (E)Valuation - Nomos Verlagsgesellschaft mbH 2012
978-3-83297-637-8
LawLAW / Commercial / General